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Senior Lifecycle & Ecommerce Email Copywriter

I partner with in-house marketing teams to drive measurable revenue through strategic email campaigns, lifecycle messaging, and high-performing web copy.

50%+

OPEN RATES

Consistently outperforming national benchmarks

$2.3M+

REVENUE

 

Email-driven sales in 2024

18%

CONVERSION RATE

 

On PDPs without outside promotion

Ecommerce Experience | Cross-Functional Collaboration | Deadline-Driven Environments

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Hi, I'm Molly

I’m a senior lifecycle email copywriter who translates strategy into clear, revenue-focused messaging for ecommerce brands. I work alongside marketing managers, designers, and CRM teams to deliver campaigns that perform—without adding friction to your workflow.

I’ve spent the past three years focused on lifecycle and campaign email for a high-volume ecommerce brand.

Brands I've Worked On

“Our lifecycle calendar was aggressive, and our team needed reinforcement.”

“We needed a senior-level writer who could plug in immediately.”

When campaign calendars fill up and internal bandwidth stretches thin, I step in as a seamless extension of your team—delivering clear, high-performing copy without disrupting your process.

More Performance
Less Pressure

I integrate into your workflow to keep campaigns moving and revenue growing.

Email Campaigns & Lifecycle Messaging

Paid & Organic Social Campaign Copy

Product Messaging & PDP Copy

Ecommerce Landing Pages

Kind Words

“She’s the whole package – a brilliant mind who’s always thinking two steps ahead... a great collaborator who strives to build strong partnerships... and work together to get the best possible results, a customer-focused approach that always keeps [the customer] front and center... an inspirational leader, and something of a technical whiz.” –David Engle, Senior Editor, QVC

Let's Work Together

From one-off initiatives to ongoing lifecycle support, I integrate quickly into your team to deliver revenue-focused messaging that keeps campaigns on track.

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